Monday 12 August 2013

Business content for social media platforms

Im continuing my series on ideas for content for social media platforms which a lot of companies struggle to keep up the momentum.......hope it helps



Your Product

A company producing a product can talk about the ingredients used making the product.  The processes that are used in making the product.  Take photos of your product being made.  Your followers will enjoy seeing photos of how your product is produced.  If it is a food product, your followers will enjoy seeing different creations. 

Competition

You can run competitions to engage your customers.  Run a competition on how long a product takes to make, what weight a product is, what ingredients are in the product.  You can offer to print the winners name in your next newsletter and offer a little prize. 


Share

A great way to engage with your audience is to share relevant content from other sources including articles, web links or videos.  I am currently looking after the content from St Albans Credit Union and often share links from ‘The Money Advice Service’, ABCUL-Association of British Credit Unions Ltd and ‘Which’.  Find interesting content from other sources to share with your audience.  They will know you are working hard to keep your content engaging.

Sports and National Events

Try and engage your audience and talk about major sports and national events. Ask them for their opinion.